Charlie Adam
SERVICES / CMS websites
CMS websitesBRISBANE · AUSTRALIA

CMS & headless CMS websites

A site you can update yourself: content-managed, fast, and without the bloat of a page-builder.

CMS and headless CMS website development for Brisbane teams who need to edit their own content without losing speed or SEO. Built on Next.js or Astro, with an editing experience scoped to exactly what your team changes and nothing it doesn't, delivered on a fixed date.

WHO IT'S FOR

For teams who need to edit their own content (products, posts, pages) without calling a developer every time.

THE APPROACH

I build content-managed sites two ways: a headless CMS feeding a fast Next.js or Astro front end, or a tailored admin so your team edits exactly what they need and nothing they don't. Clean, fast, and SEO-ready.

WHAT'S INCLUDED
  • · Headless or custom CMS setup
  • · A fast front end (Next.js / Astro)
  • · An editing experience scoped to your team
  • · SEO structure: metadata, schema, sitemap
  • · Deployed on your domain
  • · Your repo and your code, day one
HOW IT WORKS
  1. 01Scope. We work out what content your team actually edits, then I fix the scope, price and delivery date around it.
  2. 02CMS setup. A headless CMS or a tailored admin I build for you, chosen for your team and wired to a fast front end.
  3. 03Build. A Next.js or Astro front end with SEO structure baked in: metadata, schema and a sitemap.
  4. 04Launch & handover. Deployed on your domain with your team walked through the editing tools. Code is yours from day one.
CASE STUDIES
Australian Energy Technologies screenshot

Australian Energy Technologies

2025 · LIVE

A custom Liquid theme on Shopify with multiple landing pages, custom product calculators, and code-level Shopify integrations and business-logic changes: the parts that go past what Shopify does out of the box. Product templates were tuned for technical specs.

RESULT

They manage the store themselves now, organising stock and orders directly in Shopify. Delivered on the quoted date, with the theme owned outright.

Read the full Australian Energy Technologies case study →
Clad screenshot

Clad

2026 · LIVE

A managed SaaS that hands a business an AI-generated, hand-finished website. Self-service onboarding, an inline editor, and an AI revision agent let owners shape the site themselves; an operator admin keeps quality high behind the scenes. Built on Next.js, Hono, Supabase and Astro, with the Anthropic SDK driving generation and revisions, on Cloudflare Workers.

RESULT

Live in production, onboarding the first cohort of clients now. Built and run as founder: an equity stake, not a fee.

Read the full Clad case study →
FAQ

What is a headless CMS?

The content lives in a dedicated, easy-to-edit back end, and a fast custom front end renders it. You get a snappy, secure site and a simple place to update content.

Can my team manage it without a developer?

Yes, that's the point. I scope the editing tools to what your team actually changes, so day-to-day updates need no code.

Which CMS do you use?

Whatever fits the job: a headless CMS or a custom admin I build for you. The front end is Next.js or Astro so the site stays fast and search-ready either way.

Are you based in Brisbane?

Yes. I'm Brisbane-based and build content-managed sites for teams across Brisbane and Australia-wide, on a fixed date.